Sponsor Highlight: SugarCRM

During the lead up to the Social Connections VI event in Prague in June, the team will be highlighting each of our valued sponsors in turn.  We are delighted to have their support  – without it we really couldn’t deliver this event and offer the completely no-fee attendance that we do.

Announcing a new sponsor for Social Connections VI.  Our Budweiser level sponsor and sponsor of the speakers & sponsors reception:  SugarCRM

SugarLogo_CMYK

SugarCRM enables businesses to create extraordinary customer relationships with the most innovative and affordable CRM solution in the market. Recognized by leading market analysts as a “visionary” company, Sugar is deployed by over 1.5 M individuals in 120 countries and 26 languages.

Sugar is positioned to fully unleash the promise of CRM with an innovative CRM system designed for every individual who engages with customers: sellers, marketers, customer support agents, receptionists, and executives. The company is delivering a completely transformed, individualized CRM user experience that is immersive, engaging, and intuitive. Sugar fuses the straightforward simplicity, mobility, and social aspects of a consumer app with the business process optimization of conventional CRM.

As IBM Global Alliance partner SugarCRM provides an integration in different IBM solutions like Collaboration, Cross Channel Marketing Optimization, Notes. By bringing together world-class computing platforms, software and services from IBM and SugarCRM, organizations in any industry are able to replace inflexible, closed, legacy CRM systems with a modern, open solution.

Visit SugarCRM’s website:  www.sugarcrm.com

Social Connections
Although IBM Connections has been in the marketplace since 2007 it is still a relatively new product by IBM/Lotus standards. The larger LUGs (Lotus User Groups – such as UKLUG and ILUG) tend to focus on traditional Lotus technologies – Notes, Domino, a little Sametime and TDI with lots of the newer XPages thrown in the mix. The WUGs (WebSphere User Groups) tend to concentrate on core WebSphere technologies such as the Application Server, Portal and Process Server. In addition, these events can be very technical in nature. Therefore we feel there is a definite space for a Connections user group with a strong focus on social collaboration technology, aimed at both existing and prospective customers and partners, and at individuals with both business and technical perspectives. We meet twice annually, in late Spring/early Summer and again in late Autumn/Fall, and from 2015 onwards we will be splitting the events between the USA and Europe. In addition, through the use of these great social tools, we aim to keep a dynamic and lively online community going all-year round! The events will be social in nature, with a strong desire for real face-to-face networking and knowledge sharing as well as delivery of useful content.